KAM (Key Account Management) concept had been raised in the last decade; where certain business are dependent by a high percent of their revenues on Account Business.
Pharmaceutical companies in particular are considered one of the most dependent businesses on Account management; where dealing with Hospitals gains a high proportion of Sales & Marketing efforts ;especially after the nurturing of reimbursement & medical insurance.
SYNCHRON KAM module presents a simple and straight forward interface to manage pharmaceutical key accounts (Hospitals), which helps in monitoring potentials, contacts, notes, activities and products categorized by account. Also it supports hospital and institutional sales with powerful tools such as account, department and contact profiling and history.
Additional features relevant to hospital sales teams include, account sales, account goal setting and action plans, formulary tracking, protocol tracking, organization and individual affiliations, call planning and scheduling, expense tracking and group calls.
SYNCHRON KAM software allows administrators, managers, and sales and marketing personals to manage a variety of accounts related to performances, customers, competitors ,products, marketing/sales strategies, and company in the most professional manner.
This aids in visualizing opportunities for deals that may otherwise be hard to identify. It is easy to focus on businesses specifically and assess their position with regards to closing deals. So, it would suffice to say that with SYNCHRON CRM you are certain to raise your revenue.